The Bay Area Entrepreneur Center recently completed its March professional development workshop series hosted by Marlo Jones of Genesis 1 Consulting and Terri Wade, BAEC adjunct faculty. These workshops were established for our dedicated student interns under the President’s Innovation Fund for the College Internship Job Shadow Program.
Four eager student interns came to BAEC to learn what it is like to work in a business industry atmosphere. Along with learning the ins and outs of an office, it is imperative to equip our student interns with the necessary tools to succeed in the outside workforce.
In the first workshop entitled “How do you get the job you want?” Marlo Jones outlined what interviewers are looking for in a resume and in the interview process. Some key takeaways students received from this workshop were to always have a toolbox of stories, be an active listener, and have questions ready.
In the second workshop led by Terri Wade, the student interns learned online social media marketing and branding techniques. “Building relationships with your audience is key as people want to buy from someone they trust,” Ms. Wade mentioned. Learning how to find a target market and how to create content that is relevant to your market was a main focus, as was reviewing best practices for utilizing social media platforms.
Mr. Jones held his last workshop on public speaking tactics and strategies. According to the workshop, public speaking is the number one fear among Americans. Mr. Jones stressed that proper preparation prevents poor performance.
These interactive workshops involved interview role playing, impromptu public speaking, and practice social media posts. Our student interns left the workshop series well informed and ready to apply this information in their daily lives.
The Bay Area Entrepreneur Center hosts many workshops open to Skyline College students and the local community. Find out more about upcoming events on our website, SkylineBAEC.org.
Written by Terri Wade | Photography by Linda Truong